1) Spice up the front page with that photo you added. First click "edit", then click "attach/delete photos" to attach that photo to a section. When you do, a thumbnail will come up on the main page. You can also put the ID of the photo into the "Signature Photo ID" to make a big photo come up on top of the page.
2) You should put a little more research into the red tape around the mountain. You mention that a pass is required to park. What pass? At the very least, you should add a link/phone number to the government agency which administers the area around the mountain.
"As an adolescent I aspired to lasting fame, I craved factual certainty, and I thirsted for a meaningful vision of human life - so I became a scientist. This is like becoming an archbishop so you can meet girls."