It's not so long since SP's "what's new" page was re-jigged to include 15 new Mountains/Rocks and 15 new Routes.
It's now quite common to have as many as 10 or 12 new mountains per DAY. Right now, for instance, there's 11 and the day's not finished yet.
As we all know, once off "what's new", that's pretty well it for most folks in terms of general attention unless their page is lucky enough to ...